CHI Memorial’s cardiac and oncology television commercial series won the Silver Award at the 35th Annual Healthcare Advertising Awards. This program is the oldest, largest and most widely respected healthcare advertising awards competition. More than 4,000 entries were received this year. Entries are judged based on creativity, quality, message effectiveness, consumer appeal, graphic design, and overall impact.
“We have a wonderful group of physicians who believe strongly in the healing ministry of CHI Memorial”, says Lisa McCluskey, vice president, marketing and communications. “Their passion for providing the Chattanooga region with the best care, and revolutionary procedures and treatments is highlighted throughout these commercial series. Each physician is dedicated and committed to all who trust CHI Memorial for their healthcare needs. We appreciate the physicians’ help sharing the message about the wonderful care that happens inside CHI Memorial every day.”
The award winning commercial series can be viewed at the links below. The series was produced by Franklin Street, a Richmond, TN-based agency.
The Chattanooga Heart Institute Trust
The Chattanooga Heart Institute MitraClip®
The Chattanooga Heart Institute Multidisciplinary Team
The Chattanooga Heart Institute Imaging
CHI Memorial Rees Skillern Cancer Institute Hidden Scar
CHI Memorial Rees Skillern Cancer Institute Advanced Treatment
CHI Memorial Rees Skillern Cancer Institute Technology
CHI Memorial Rees Skillern Cancer Institute Collaboration
A full list of the 35th Annual Healthcare Advertising Awards can be found here.